Sam Butts

i am three

Logo Design & Branding


i am three is a small start-up swimwear company on Instagram.
Sarah contacted me just before the launch of her shop as she was in need of a logo for use on the Instagram account and for the tags on the swimwear pieces.
Inspired by the ocean, Sarah showed me a picture she liked with a watercolour pattern for some inspiration.
It was important that the logo looked just as beautiful in both digital and print form which is why we opted for a watercolour version and one that was colour blocked.

Date: December 2015